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Business & Marketing Strategy - Chief Operating Officer for Your Business!


Do You Share Your Uniqueness?

Elizabeth Fanslow

I’m happy you found your way to my blog page and I want to thank you for taking the time to learn more about who I am and why my business is unique. I like to think that it is because of my quirkiness (as my husband calls it) I can deliver a service to my clients in my own unique way that can’t be matched by others. 

Before I go too much further…I would love to challenge you to do this exercise with me - think of five things that really describe who you are, how you work, and what makes you so unique. If you are like me you might find yourself whipping out your cell phone to capture little pieces of who you are.

For me that wasn’t too difficult…sitting at my desk and looking around my office I found five things that immediately capture my uniqueness…


#1        Love the Process

I am head over heels in love with what I do. Working with business owners and allowing them to dream, build, and create, generates even more passion in how I deliver to them. When they become really invested in their business I can’t help but get invested in their strategy!



#2        Starbucks Coffee

While there isn’t to much uniqueness in being a lover of Starbucks Coffee…anyone who knows me knows that heading to a Starbucks with my headphones, music and an idea generates fireworks! 

There is something creative about working in Starbucks for me. As a matter of fact, I even went out and purchased two leather chairs for my office to help create that same type of space to work within. Taking my clients ideas and building something amazing for them…well nothing compares to that feeling.

#3        Books & Magazines

I can’t get enough books and magazines…I can spend hours in Barnes & Noble finding magazines that stir my creative pot.

I gain so much inspiration from looking at magazines and reading books…that when clients work with me they get access to all the information that rolls around in my brain.

I am the one who rips pages out of magazines and stuffs them in my planner. Something about holding ideas in your hands really rocks my world, especially when it something for a client. 

#4        Color Lover (And Font Addict)

If you’ve ever hung out with me in my office creating, you’ve seen this guy get pulled out.

I am a huge color lover and I don’t miss a chance to use color whenever I can in creating for my clients.

Creating pops of color in graphics, quotes, or anything I can is always top of mind for me. Oh…and finding the perfect font is something I probably need to seek counseling about. The right colors and the perfect font is a match made in heaven! I know my clients appreciate that…because they tell me all the time!

#5        I’m A Dreamer…

This “Dream A Little Dream” picture hangs in my office.

I bought it back in 2010 when things in my life seemed very much out of balance.

The first time I saw it hanging in a shop in Indian Rocks Beach, Florida it spoke to me…I had always had big dreams and at that time…none of them were evolving. They just stayed in my head and I was too scared to let them out. So I bought this painting and it has been with me since…the only difference these days…I’m not just a dreamer – I am a DO’ER!

Dreams stay dreams until you become a DO’ER and I don’t let my clients forget that! Everyone is afraid to play bigger at times…even me so I don’t miss a chance to let me clients know when I think they need to be playing bigger!

I would love to know something about you – share it in the comments below! Tell me that one thing that makes you unique to your business…that one thing that your clients can’t get enough of from you!

 Don’t be shy…